SwipeToLaunch
2026-W45Tinder-style launch directory for startups and apps
In short
SwipeToLaunch is a launch directory built around one mechanic: swipe. It is booked to launch on LetsLaunch on November 2, 2026.Updated
Key facts about SwipeToLaunch
- Made by
- SwipeToLaunch Team
- Categories
- Marketing, Productivity
- Pricing
- Free plan available; paid plans from $29 one-time
- Website
- swipetolaunch.com
- Platforms
- Web, API
- Upvotes on LetsLaunch
- 0
- Link type
- Dofollow
About SwipeToLaunch
Gallery
Overview
- Who is it for?
- Makers and indie hackers launching a new startup, SaaS or app, founders looking for a Product Hunt alternative with honest approval scores, and visitors who want to discover new products one card at a time.
- Problem
- Upvote-race launch boards reward whoever brings the most votes on launch day, so raw counts say little about whether people actually like an idea, and every product competes for the same front page.
- Solution
- SwipeToLaunch is a different kind of launch directory for startups, SaaS and apps. Instead of an upvote race, visitors swipe through new products one card at a time: right if they like the idea, left if they don't. Every swipe is one vote, and the public board ranks products by the share of people who swiped right, weighed against sample size. Makers submit with one link and no account; a free listing goes live once the SwipeToLaunch badge is on their homepage.
- What makes it unique
- Ranking by approval share, not upvote counts: the board weighs the share of right swipes against sample size, so 100% from 2 swipes sits below 92% from hundreds, and below 5 swipes a score is labelled Early. One vote per person per product, and visitors swipe without an account. Each past week's top three stays on a permanent page, and REST, MCP and Markdown access is open to developers and AI agents.
Use cases
Launching a new startup or SaaS product
Launching a new app or dev tool
Getting an approval score for a product idea
Discovering new products one card at a time
Swiping on new startups without an account
Browsing the weekly launch board
Listing a product free with a homepage badge
Reading launch data via REST API or MCP
Pricing plans
Pricing
Free
$0/with badge
- Listing goes live once the badge is on your homepage
- In the swipe deck and on the board
- Followed link to your site while the badge is up
- Your own listing page
Featured
$29/one-time
- Live right away, no badge needed
- First in the deck and on the board for 30 days
- Gold mark beside your name
- Followed link from day one
Pricing shown as published by the vendor — check their site for current prices.
Visit siteFrequently asked questions
As published by SwipeToLaunch — verify anything time-sensitive on their site.
What is SwipeToLaunch?
SwipeToLaunch is a different kind of launch directory for startups, SaaS and apps. Instead of an upvote race, you swipe through new products one card at a time, Tinder style: swipe right if you like the idea, swipe left if you don't. Every swipe is one vote, and the public board ranks products by the share of people who swiped right.
How does the ranking work?
A product's score is the share of its swipes that said launch: right swipes divided by all swipes. The order on the board weighs that share against sample size, so 100% from 2 swipes sits below 92% from hundreds. Below 5 swipes a score is labelled Early. One vote per person per product, and a vote can't be changed.
Is it free to list a product?
Yes. Swiping is free, and so is a listing: put the SwipeToLaunch badge on your homepage and it goes live, with a followed link while the badge is up. Featured is the one paid option, $29 one-time: no badge needed, first in the deck and on the board for 30 days, and a gold mark beside the name.
Do I need an account to swipe or submit?
No. You can swipe and submit without one. Submitting takes one link: the site reads your page and drafts the listing for you to check. A moderator reviews each new listing, usually within a day.
Built by
SwipeToLaunch TeamMaker · IndiaWeekly ranking
Details
- Pricing
- Freemium
- Categories
- MarketingProductivity
- Platforms
- WebAPI
- Tags
- launch directorystartup directoryproduct launchproduct discoveryindie hackers
- Keywords
- launch directoryProduct Hunt alternativestartup launch directorySaaS directoryTinder-style launch directoryfree startup listingproduct discoveryapp launchindie hacker launchswipe to vote on startups
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